Tonights debate seemed to come with a lot of catch phrases that do not seem to be helping the presidential candiates Sen. Barack Obama and Sen. John McCain.
Maybe I haven't been watching John McCain talk enough but tonight's catch phrase was "my friends."
"My friends"?
He is definitely trying to connect with everyday people that way but is it really working or going to work?
It only irritates me.
McCains Vice President, Gov. Sarah Palin, has a few catch phrases of her own.
Palin's favorite so far is "Joe Six pack."
She believes that she can help all the "Hockey Moms" and the "Joe Six packs" of the United States though these tough times we are facing.
The problem with using phrases like that is that there are many interpretations of these stereotypes.
Any mother can pick her son or daughter up from hockey practice but one may grab a Starbucks on the way or a 40 oz. of beer at the liquor store.
These phrases are dangerous and they make stereotyping seem acceptable when they are not.
McCain's phrase isn't a stereotype but it is just over used so much that it seems insincere.
They are not the only ones with catch phrases to help the campaign.
Barack Obama wants everyone and their mother to know that he is going to help the "middle class."
Obama is focusing on the middle class because he knows they have been ignored for a very long time and is also repeating it over and over. We get it. You are coming to our rescue.
Among these friendly phrases, there were many topics brought to the table such as the economy, of course, the bailout package, energy, education and taxes.
McCain called the bailout package a "rescue" package and insinuating that it is not going to help the economy but create more problems.
The tax issue had to be cleared up by Obama because McCain kept referencing Obama's tax plan and it was very confusing.
The point is that they can call us "friends" or "hockey moms" or whatever they want, but at the end of the day, one of them is going to be our next president of the United States and we need to look beyond the catch phrases and decide which one can do a better and more honest job.
Without annoying everyone.
Thank you and have a great night, my friends.
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1 comment:
A very clever column that focused in on John McCain's rather insincere use of language.
Was he insincere? It's hard to say - even as a columnist - but his intonations certainly seemed like that was true.
It seemed like the phrase came from some consultant who said 'John, you need to connect with people.'
The writer used a good comparison, by including GOP VP candidate Sarah Palin's catch phrases.
The writer could have left herself out of the piece and still kept it strong:
"It only irritates me."
Could have been:
"It's irritating."
As a column, however, the package was very readable, only missing some details about the debate (where was it, etc...)
Overall?
!Bueno!
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